As I get prepare for my wedding season to start this weekend, one of the things I’ve been doing behind the scenes is reviewing my wedding attire and choosing a few new pieces to wear at this year’s weddings! I think that my attire is definitely an important piece of my branding…it’s how I present myself to my clients and their families…and any potential clients who may be watching how I work and paying attention to how I handle the day!

Photographers all wear different things to weddings based on their company’s values, their branding, and their comfort levels, but I personally choose to dress up for wedding days. I love to do this for two reasons:

1. I feel that dressing nicely is professional and that it helps elevate my brand. Think about the difference in attire when you visit a lower end shop like Walmart (or even my beloved Target!)…the employees are most likely wearing a uniform that’s pretty casual and is only designed to be utilitarian and practical. Employees at higher end shops are usually wearing on trend, professional outfits that reflect the style and level of service they’re selling. I consider my business to be a high-end brand, so what I wear should reflect that!
2. Dressing in similar attire to what wedding guests would wear helps us blend in more! We still command a presence as photographers when we have to, but when we are focusing on candids, people are more relaxed and at ease around us because we blend in and seem like we belong there;)

Here are a few pieces I’m currently eyeing for my collection this year!

A simple black jumpsuit like this one from Gap.

I love the idea of a simple jumpsuit for a wedding day! They’re lightweight and easy…two of my favorite adjectives when it comes to clothes!

This cute printed dress from JCrew Factory has pockets!

Pockets are the holy grail in cute shooting dresses…I can work with a dress without pockets, but when one has them, it’s heaven!

I love this shirtdress for a more casual wedding day!

For those weddings where there’s still a bit of chill in the air, I like the idea of a 3/4 length sleeve.

Bonus…that dress is only $29.99 and comes in several colors!

The cold shoulder trend is super popular right now…this dress is a great way to incorporate it into your wedding attire while still being modest and professional.

These are a few of the options I’ve found for cute, stylish dresses, but if you’ve got some other recommendations, I’d love to hear them! Feel free to drop your own suggestions in the comments!