We talk all the time about encouraging our clients to print their images. We even talk about printing our own personal work, although somehow photographers are usually the last people to print their own photos. The one thing I don’t hear many people talking about though, is that photographers should print their own work. Their WORK work. I printed a bunch of my favorite images in advance of filming my promo film with Josh and I’m so glad I did!

I kind of wish I started doing this sooner because looking at my work in prints forces me to look at it in a different way. A lot of times the way I create images has a lot to do with how the final product will  all come together as a story. I shoot with an album, or a feature in mind at all times, so I’m always thinking “this will look great next to that other image!”. But looking through my printed work, I see the importance of also creating photographs that stand out all on their own as pieces of art.

Looking through your printed work is also so much fun! I rarely get to hold a physical representation of my work in my hands, so looking through all of these images was a treat for me. Especially since the deep matte paper they were printed on is so beautiful!

Lastly, I think it’s very important to print your images if you are on the verge of or are going through building your brand or transitioning to a new brand. It became so much clearer to me what my favorite types of images are once I could literally lay them all out on the table. If you’re working on defining or refining your style, I would highly suggest printing a bunch of your images as an exercise!

If you’re curious, these were printed by Pro DPI and they’re their Deep Matte 4×6 prints with borders added.

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